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Personalisation

Improve client engagement – Make it personal

To drive higher responses from your campaign, your communication should be designed to target the right message to the right person, this develops better brand engagement, relationships and loyalty. With so little time to get your customers attention and make an impact, personalised communications really do matter. The recipient should feel special and valued, but don’t overdo things.

It’s not just all about personalised text, image association also works when making reference to prior purchases, relevant events or places and products that meet their profile.

At firstMailing we have the equipment to personalise many different products in a variety of different ways.

  • Inkjetting of addresses or targeted messages onto poly or brochures
  • Carrier sheets, postcards, envelopes & one piece mailers
  • Laser printing letterheads or donation forms
  • Digital Printing variable text & images
  • Thermal Printing & personalising membership or loyalty cards
  • Inkjet
  • Laser
  • Digital
  • Thermal

Key Features of our Personalisation service

What’s New:

Latest News:

Prices to Increase for Unsorted Post with Royal Mail

Postage increase March 2014
Prices to Increase for Unsorted Post with Royal Mail firstMailing can still offer some very competitive rates on your lower volume mailings and unsorted postage rates, despite the forthcoming increased prices due from Royal Mail starting on 26th March 2018. Royal Mail’s Suggested Pricing is expected to increase on the following services • Royal Mail 24® and Royal Mail 48® will increase on average by…


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Latest Blog:

What is Door to Door Distribution?



What is Door to Door Distribution? Door to door distribution (Door Drop) gives you the opportunity to target a much wider reach at a lower cost because the mail piece is not addressed and is either put through the letterbox in chosen postcode areas with the local newspaper or the local postman carrying out his normal route. Think about your demographic and plan your door…


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